Optimize your Keyword Successfully

When it comes to keyword optimization there are a number of opportunities out there especially in niche areas. We’ll show you how to optimize for keywords successfully.

Search for the right keyword to optimize for

Thousands of people optimize the keywords in what THEY THINK people are searching on, which in most cases are simply useless. You can score #1 for keywords that nobody is searching on. To know what are the actual keyword that work for your industries, you can use Wordtracker.

With WordTracker, you can identify your keyword. Wordtracker enables you to find out how many times people search for a specific keyword a day on search engines. It then gives a complete list of all the variations on the keyword you’ve entered and how many times they have been searched for.

Understand your keyword competitive level

After you have obtained the keyword, do a search in Google with the keywords and find out how competitive you are fighting for with the results. To score for #10 with search result of 100,000 is much easier than result of 39,000,000. Next, check what is the Pagerank (PR) your competitors is having. If most of them are having PR5-7, it will proved extremely hard to vie with them for the same position. Identify lower PR scoring competitor and optimize accordingly for your keyword.

Where to Optimize your Keyword

Finally, you need to know where to optimize for your keyword. Go with these tips below and you will not go wrong.

1. Keyword in title
2. Keyword in Meta tags
3. Keyword in H1 and H2
4. Keyword in H3 - H6 (not for all H1-H6)
5. Keyword in first and last paragraph
6. Optimize URL with your keyword
7. Content is king, focus on having useful content to have your visitors keep coming back for more