Category — Singapore
Web Design Guideline for New Business
Many new small-business owners want to save money by doing their website design and construction themselves. Unless a website is not going to be a major part of your business, most likely this is not a good idea unless you have been to school for web design. Generally, the beginner will have a great deal of trouble successful in web design and coding, and flash. The number of things to learn is just too great.Make sure your web pages are arranged neatly, with quality design and strong, relevant content. Inform your viewers about the function and ethics of your company, goods, and services. Focus on the aspects that stand you out amongst your rivals.
Utilize an overall, uncomplicated style for all of your web pages. Be brief, and avoid boring them with tedious detail. Offer visitors a comfortable experience and influence them to make purchases. Provide a variety of methods for reaching you (email, telephone, mailing address, etc.) Furnish some specifics pertaining to your company. Be professional in your content, however stay away from needless jargon or tricky terminology. Make the wording easy to understand, but not patronizing. Try to include testimonials from clients, if possible. This is the best thing for creating a sense of trust.
Have an expert design your company’s logo, in the event that you don’t already possess one. Again, from page to page, position your logo and menus consistently. This will keep audiences from getting distracted away from your main content.
Search Engines tend to prefer sites which are timely. Update your content on a regular basis. Your website is no good to you if people can’t find it.
July 6, 2009 No Comments
Business Web Hosting in Singapore
Singapore Web Hosting
When choosing a business web host there are a few more factors to consider than when just buying a family or personal web space, if your site is to do anything other than purely market your business or if you are setting up an E-Business your hosting plan will need to have some specific features. HostSG Singapore Web Hosting plan provides highest reliability and value for money for all businesses, whether you are a start-up or large enterprises.
Statistics, tell you who is visiting your site, when they are doing it and which pages they are looking at, it will also tell you which page they land on first, all of which help you to market you site more efficiently most even record which browser visitors to your site are using which can be invaluable information for targeting software for example.
Email, is a basic requirement of every web hosting package, but a business site will need more accounts and the ability to manage mailing lists, for communicating with your subscribers an incredibly valuable marketing tool. Another Email utility is that of an auto responder, which sends out acknowledgments to Email enquiry and also, cleverly saves the contact information automatically to your contact database. For highest reliability and redundancy, you can consider HostSG clusterred server technology email hosting services.
SSL, or Secure Socket Layer security is a must have for anyone intending to take payments over the internet; it is a way of encrypting transfers that makes paying on line safer and more attractive for your customers.
SEO, or Search Engine Optimization is the process of getting your website indexed and then ranked by the top search engines, such as Google, Yahoo! and MSN, for the uninitiated this can be a very daunting and time consuming process and many good web hosts provide a Free rudimentary SEO service, in any event nearly all will submit your site to all of the top search engines for indexing. An additional incentive being offered although not really SEO is the inclusion of Free Google Ad words or similar coupons which help to get you started with one of the many pay per click ad campaign providers. HostSG is a leading Singapore SEO company that assist businesses to rank well on the search engine through proper and extensive search engine optimization techniques.
As you are no doubt aware it can take months of careful marketing for your website to start to rank in the search engines, this is all time when your site it not making you any money, so you may be loath to shell out for a top of the range business plan for this period. Fear not help is at hand in the form of upgradeable packages or packages that enable you to bolt on extras, these plans enable your site to grow as required, and allow you to had more space, e commerce options and addition domains as necessary.
In summary choose well, and don’t be afraid to pay for what you get, check out our great business web hosting solutions. For Singapore Web Design services, HostSG expert in creating a unique professional web site that scores well in search engine using latest SEO technology that boost your web site ranking attracting more leads and sales conversion.
June 19, 2009 No Comments
Web Design - Internet Marketing Guides
An Internet marketing strategy is not only a good idea, it is vital to business marketing - particularly small business marketing. Having, maintaining, updating, and promoting a website is now a major factor in the success of any business, regardless of size.Creating a website, and then sitting back and waiting for people to find it is not enough. Because of the billions of web pages, you must promote your website every chance you have. This is a critical part of not only your Internet marketing strategy, but also your overall marketing strategy. Customers are very willing to visit websites and learn about new products and services, but they need a little help getting there.
Most online articles, ebooks, webinars, and online courses about promoting a website rely on the web itself. While this is necessary, it isn’t enough, because your business may have many people who are not enthusiastic web surfers, but who would, nonetheless be interested in either shopping online, or learning more about your business there.
These people, the ones who are only lukewarm in their enthusiasm for the Internet, need to be reached in other ways. They may well “convert” to online shopping, or at least comparison shopping online, but they need a little push to try new things online. This is particularly true for very localized businesses, such as farmers’ markets or day care services. There are inexpensive and effective ways for you to reach these people online.
Ways in which you can use offline strategies to market your business and build enthusiasm for your website include: television and print advertising; business cards and business stationery; billboards, fliers, and catalogs; direct mail; telemarketing with website info included in the scripts; and news releases to all forms of local media.
Internet marketing strategy cannot depend solely on the Internet. Your Internet marketing strategy should include every means of promoting your website and building traffic from targeted customers. Television, radio, and classified advertising can be expensive, but if you do invest in these forms of media, make sure that your website is mentioned everywhere, and ask if those media can link to your site from theirs.
Direct mail postcards should feature your website prominently. That way interested people can easily visit your website when they see your web address prominently displayed on the postcard.
While every little bit does help, some advertising media are more cost effective and efficient than others. While your billboard ads should feature the address of your website, a person would most likely have to see the billboard many times before finally deciding to look up the website.
The problem with newspapers, aside from rapidly declining circulation levels, is that newspapers are large, and not neat, and if your ad is buried on an inside page, it may not get much notice. Radio ads must spell out the address of your website, and that is not a very accurate way of promoting it. On the other hand, direct mail postcards are small, convenient, and portable.
Trade journals are another good way to get the name of your website known while at the same time making it easier for interested parties to copy your URL and visit your site. If a trade journal offers to put a link to your website on theirs, this would help even more. Other methods do work and should be at least considered, but in many cases, people will have to see your newspaper or billboard ad multiple times before remembering your address.
Direct mail postcards are small enough to hang onto and perhaps place in a shirt pocket, making it easier to have your website address handy. It is more likely that potential customers will still have a direct mail postcard handy when he or she is on a computer. While many forms of offline advertising can help promote your website, direct mail postcards are an often overlooked advertising medium that is very easy for customers to use to find out about and visit your website.
Whether you are a new start-up or large enterprise corporation, HostSG has the expertise to launch a professional web site that focus on generating sales lead through effective internet marketing and search engine optimization. Contact us to see what we can do for your business today.
June 7, 2009 No Comments
How To Define A Good Web Site Design ?

Text
- Background does not interrupt the text
- Text is big enough to read, but not too big
- The hierarchy of information is perfectly clear
- Columns of text are narrower than in a book to make reading easier on the screen
Navigation
- Navigation buttons and bars are easy to understand and use
- Navigation is consistent throughout web site
- Navigation buttons and bars provide the visitor with a clue as to where they are, what page of the site they are currently on Frames, if used, are not obtrusive
- A large site has an index or site map
Links
- Link colors coordinate with page colors
- Links are underlined so they are instantly clear to the visitor
Graphics
- Buttons are not big and dorky
- Every graphic has an alt label
- Every graphic link has a matching text link
- Graphics and backgrounds use browser-safe colors
- Animated graphics turn off by themselves
General Design
- Pages download quickly
- First page and home page fit into 800 x 600 pixel space
- All of the other pages have the immediate visual impact within 800 x 600 pixels
- Good use of graphic elements (photos, subheads, pull quotes) to break up large areas of text
- Every web page in the site looks like it belongs to the same site; there are repetitive elements that carry throughout the pages
HostSG can help your business with a professional looking web design and search engine optimised site that help to increase sales lead and publicity. Find out more about our web design service at www.hostsg.com .
June 2, 2009 No Comments
50 Most Popular Web Design Resources for 2009
Basics & Principles
9 Essential Design Principles - PSDtuts, known for its Photoshop tutorials, gives us a nice list of basic design principles that can be applied to many different media types, but are often lost in amateur web design.
The Importance of White space - One of the oldest principals of design is white space, and knowing how to use it properly could mean wonders for your design. Popular site A List Apart tackles the subject.
8 Design Tactics to Help You When You’re Stuck -Every designer goes through hard times of “designer’s block”; Matt Inman (also known as “Oatmeal”) gives us 8 tactics to help you get back to work.
10 Great Website Redesigns of 2007 - How better to enhance your design abilities then to learn from the mistakes of those in the past? Webware discusses re-designs that caught their attention in ‘07.
The Open Source Web Design Toolbox: 100 Web Design Template Sources, Tools and Resources - If you’re not utilizing the plethora of open source design materials out there, then you’re either really hardcore or just been living in a cave! Take advantage of the work others have done before with these open source tools.
Top 100 Online Generators for Web 2.0 - From mirrored logos to rounded corners, the web 2.0 look has been often imitated, and much can be attributed to posts like this from Ajaxflakes. Jump on the bandwagon today!
19 Things NOT to do When Building a Website - Many of us looking to tweak our design abilities can easily do so with the zillions of articles available online; however, we sometimes forget about learning things we shouldn’t be doing. Josiah Cole teaches us just that.
Ultimate Web Development Cheat Sheet - like the title says, this post at realsoftwaredevelopment.com is a comprehensive list of guides to html, xhtml, css, javascript, xml, ajax and more.
Color
Color Theory Visualizer - Color is often overlooked in amateur web design (have you seen some of the older sites on the web!?). Color Jack shares an awesome visual tool to help you pick out the right colors for your project.
10 Tools to Help You Create a Web 2.0 Color Palette - As mentioned before, the Web2.0 trend is a little worn out, but all year long designers were chasing the look to grab the attention of everyone interested in the next big thing.
Rule 3: Contrast, Contrast, Contrast - Much like white space, contrast is a very basic lesson you’ll first learn about in traditional design, but can be overlooked or forgotten about by self-taught web designers.
Graphics & Icons
The Top 50 Logo Design Tutorials - For any designer looking to turn their design project into a legitimate business, or just looking for some serious credibility, then you’ll want a professional looking logo. 50 tutorials should get you on the right path.
300 Free Icons - Many designers spend countless hours designing icons for their projects. Many amateur web artists don’t even know the first thing about icon design. Everaldo Coheldo gives ya 300 for free!
Ultimate Web 2.0 Layer Styles - Deznierfolio assists designers in completing their 2.0 style design with an awesome Photoshop download, with layer styles including headers, bars, buttons, and backgrounds.
Iconfinder - Icon Search Engine - If the 300 icons by Everaldo didn’t suffice, then you can always use Iconfinder for that specific icon. All icons are free under the GNU and Creative Commons licenses.
99 Useful Resources for Graphic Designers - Youthedesigner.com is a great resource for those learning graphic design, and their list of 99 sites to check out is a must-see for anyone looking to sharpen their technical graphic skills.
Free Fading Corner Images - Who can turn down free corner images? Bittbox hooks it up once again by giving designers some trendy fading corners for our web2.0-ified site.
50 Remarkable Favicons - Oh the lonely favicon, forgotten about by the even-more-lonely amateur designer. Check out this list of 50 favicons to give you a jolt of creativity to design your own. Who knew that so much could be put into something so small?
Photos
How to Turn Your Photo Into a Movie-Like Effect Using Photoshop - There are many effects you can use to spruce up your images in Photoshop, and adding a dramatic, movie-like flair is just one example. Use this tutorial to add mood adjustments and depth of field effects to your photos.
11 Super Awesome Photoshop Movie Effects - If the method above just doesn’t cut it for you, don’t fret. Photojojo has 11 effects that replicate many successful movie poster effects, such as the simple contrast of films like Scarface and Sin City, or the stylized methods used in A Scanner Darkly and 300.
Free Photoshop Plugins - Like many of the software programs used by designers, Photoshop can be greatly enhanced by the numerous plug-ins that have been created for it, expanding its already extensive capabilities. Use these effects and filters to widen your abilities as well.
Advanced Glow Effects - Lighting is obviously a very important effect that can be used to manipulate your photos; the amount of control that Photoshop gives you is massive. PSDTuts makes the list again with some more advanced “glow” effects.
Beginner’s Guide to Photography for Computer Geek’s Who Want to be Digital Artists - If some of the tutorials above seem a little too advanced for the budding amateur designer, you may need to start with the basics involved with actually taking the pics first, and this tutorial by Bernie does just that.
CSS
55 CSS Techniques You Can’t Live Without - Smashing Magazine is a fantastic resource for web design tips and tricks, and they hit the nail on the head with some great CSS tips in this list. It’s really amazing all of the things your site can display using these advanced techniques.
How to Make Sexy Buttons With CSS - Many people in the real world wouldn’t consider anything on the web to be sexy per se, but then, what do they know? Make sure your website eschews sexiness with this sexy button tutorial by Oscar Alexander.
6 Keys to Understanding Modern CSS-Based Design - much like web design in general, CSS has expanded and evolved over the years, and many designers still need to catch up. Snook explores modern navigation and floating techniques to bring you up to speed.
CSS Slicing Guide - Many professional designers begin building their website layouts and themes in graphics programs first before actually creating the code. Sometimes, the process of transferring these ideas over to code can be daunting; use this CSS slicing guide to make such transitions smooth.
71 Free CSS Menus - If you’re not using CSS to enhance your site’s navigational menus, you either have really boring text navigation or are just living in the stone age. No worries, though, as you’re sure to find at least 1 styled menu to use out of the 71 on this list.
Advanced CSS Menu - After digging through the list provided above, you might get bitten by the CSS-driven-menu bug, and might be looking to shovel deeper. Web Designer Wall has the tool you need to find what you’re looking for.
15 CSS Properties You Probably Never Use (but perhaps should) - Leave it to Oatmeal to give us yet another great design tutorial! With so many CSS properties to utilize, it’s easy to forget some that are mentioned on his list of what you SHOULD be using.
70 Expert Ideas For Better CSS Coding - As you further your CSS knowledge, you may find yourself lost in a sea of style code. Keep yourself organized and make life a little less hectic with these 70 ideas for better coding from the CSS experts at Smashing Magazine.
Blueprint CSS - If 70 ideas weren’t enough for you (or too much to handle), then you might want to check out Blueprint CSS. It’s a CSS framework for you to help jump start your style sheets using advanced CSS organization.
Designing on a Dime: 100 Freebie CSS Resources - One of the misconceptions of web design is that, in order to achieve a really good look, you got to have the financial resources (i.e. billable design hours) to churn out good design. This list of free resources proves otherwise.
Fonts & Text
Color and Typography in Good Design - As mentioned before, color can often be underestimated in certain aspects of design, and perhaps the place it is most often overlooked in is when styling text. Use this color and typography tutorial to learn the basics of what and what not to use when picking font colors.
51 Text Effect Tutorials - On the web, everything can have an “effect” placed on it, and fonts can be styled as well to add some extra flair to your pages. Design Vitality looks at 51 text effects to help get you started.
10,000 Free Fonts - SO many designers feel stuck using the same old default fonts available in many of the programs we use everyday. Liberate yourself with over 10,000 free fonts available over at Shofont.net.
Top 500 Fonts on the Web - Just in case you’re not so confident in what font you should be using, it’s never wrong to look at what everyone else is doing (heck, that’s what the web is all about!). Take a peak at the top 500 fonts being used right now all over the web.
Web Page Readability - This insightful article covers some of the common mistakes still being made today in regards to text readability on the web, and delivers the secret color combination you may be surprised to hear about.
Layouts
30 Dark Designs You Should’ve Seen - On most of the web, the default and most commonly used layouts have white as their background; that doesn’t mean a black or dark background can’t be utilized. Check out these 30 dark designs that do the darker shades of the web justice.
83 Beautiful Wordpress Themes You (Probably) Haven’t Seen - Over the past few years, Wordpress, the open-source blogging and content management software, has exploded. Many themes exist, but these 83 are truly a remarkable showcase of what can be done with the software.
30 Stunning One-Page Websites - Who needs multiple pages? Simplicity is a very significant principle of the web, and it doesn’t get any more simple than a one page design. While not for everyone, let these examples show you that sometimes, less is more.
Web Design-isms: 7 Surefire Styles that Work - Sexy Larissa Meek discusses 7 “isms” to consider using in design. Some include “retroism”, “wordism”, and the “collagist” approach to design. Whichever you use, it’s sure to add an artsy spin to a boring layout.
Elements of Great Design: The Polish - There is just so much detail that can be used and implemented in the design process that it can be really easy to forget “the polish”. Make sure your design is clean and user friendly while still retaining its artistic accomplishments to achieve the ultimate design.
Other
Cool Business Card Designs - Now, there’s more to this game then just dealing with the web; every good designer is going to need a snazzy business card to showcase their contact information. Check out these designs to get some inspiration.
25 Code Snippets for Web Designers - Simple yet very effective code snippets that add some dynamic extras to your web pages. Why build a form or ratings system from scratch when you can just have it for free?
The Web Designers Toolbox - The title of the article pretty much sums it up. The TLBox hooks it up with even more in depth tutorials, tools, widgets, and plugins to fill your design cravings.
35 Designers x 5 Questions - What better way to learn technique then to speak to those who know it best? 35 of some of the brightest minds in web design get put on the spot and share some insightful expert advice.
Secrets of Self Taught Web Developers - A shameless plug, I know, but here is quite an exhaustive list of resources and “secrets” of web designers and developers to help you if you happen to be driving down the self-learning road of the web.
34 Places to Get Design Inspiration - Much of what happens around us in our everyday lives has a huge impact on our design (believe it or not). The next time you’re struggling to find that inspiration, you might just have to look in the right place to find it.
30+ Firefox Add-Ons for Web Designers - Back in the early days, there was little your Internet Explorer browser could do for you when it came to analyzing web pages. Now, the browser is your friend with these must have add-ons to Firefox.
25 Reasons You Might Be A Hard-Core Graphic Designer - Finally, a humorous look at the life of being a hard core designer. If you happen to not meet some of the criteria found on this list, it’s a good bet you didn’t study the resources listed here in this article!
For a professional looking web design with search engine optimised site, HostSG can help your business to improve sales lead and increase web traffic. Learn how we can assist you today.
June 2, 2009 1 Comment
Web Hosting Provider, How to Choose a Good One?
With so many web hosting providers how can you choose the best one for you? You need to figure out your requirements and choose the one that best fits your needs. Here are few of the pointers which can help you to move in right direction to find out the best web hosting.There are different types of web hosting accounts. Firstly, you have to decide what type of hosting account will fulfill your requirements and will be best for your business.
Free Web Hosting
There are many free web hosting sites available on the web. You can save your money by considering free web hosting services but usually they do not have great functionalities. There are many limitations or using free web hosting services which includes lower bandwidth, smaller size of hosted files, doesn’t allow certain files like MP3, ZIP files etc.
Generally, with free hosting services, you have to place their advertisements on your web pages in the form of banners, pop ups or other adverts. Thus these free services are not preferred for online businesses.
Shared Web Hosting
Shared web hosting is the most commonly used web hosting service and also called virtual hosting. It refers to the web hosting service where multiple websites hosts on a single web server for multiple customers. On server, each site has its own section or place which keeps it separate from other sites.
It offers more limited functionalities than dedicated hosting but provides enough bandwidth and storage space. Thus it is the most economical option for smaller business websites as many people share the overall server maintenance cost.
Dedicated Web Hosting
Dedicated web hosting servers are the type of hosting servers where client do not share with anyone but leases an entire server. In this, clients have full control over the server including choice of operating system, hardware, etc.
These are much more expensive than shared hosting servers and to operate dedicated servers, a higher level of technical skills is required. This gives you much more place to grow your business.
There are few of the features which one have to keep in mind while going for any web hosting service.
Uptime: It refers to the time during which the site is fully operational without any restart. Reliable servers can go for months without any reboot. If your web hosting always goes down, it will hurt your website because visitors could not access your website whenever they needed.
Storage & Bandwidth: Storage space will define how many files you can store and depend upon the size of the web site & the type of files it stores. While bandwidth defines how many times visitor can request your files. It refers to data transfer which means the amount of information passed to & from the site.
E-mail accounts: With web hosting package, you will get the email accounts which can be customized by yourself. The number of e-mail accounts you need may affect which host you choose.
Support: Another important feature which must be keep in mind is, how good is the web hosting company in providing customer support? If you have any technical or billing issues, there must be quick response, so that you there will not be any problems.
HostSG has been hosting MNC and SMEs in Singapore and Asia since 1997. Learn more to see what we can do for your business today.
June 1, 2009 No Comments
5 Powerful Ways to Grow Your Business Even With The Bad Economy
No matter which industry you’re in you are probably feeling the effects of the current economic downturn. If the experts are correct then the worse is yet to come and not all business will survive. If you want to protect your online business, here are five critical areas to address as quickly as possible.
1. Prioritize Your Blog
Once seen as an activity with little business impact, blogging has since proved its worth as a valuable business tool. Having a blog is no longer an option. The fresh, relevant content makes a blog a powerful tool for increasing search engine rankings and ultimately, increasing traffic. Blogs are becoming increasingly popular on the Internet. A quality blog can attract a large loyal audience with the potential of becoming customers. They can also build your reputation as an industry leader.
2. Reevaluate Your Marketing Plan
Marketing may be important but an ineffective plan will produce little results and can quickly consume your budget. Don’t just invest in marketing avenues and hope for results. You must diligently track each campaign to completion, monitoring the impact in detail. Be prepared to cut campaigns that do not perform up to expectations, especially if those campaigns are costly. Don’t just assume you get what you pay for in marketing. You may find a low cost option that produces great returns. Either way, you won’t know unless you pay careful attention.
3. Provide Excellent Customer Service
With consumers spending less it will be more difficult to attract and retain customers. Not only will competitive practices increase but consumers will want to get more with their shrinking budgets. Excellent customer service is a great way to stand out from your competition. Customers who have a positive experience are likely to return again and again. They are also likely to share their experience with friends and family, further increasing your sales. With cost effective options such as Live Chat Support it is possible to offer advanced support options on smaller budgets.
4. Streamline Your Website
Take a critical evaluation of your website. Ensure your message is clear and easy to understand. Whether it’s make a purchase, subscribe to a newsletter, or provide lead information, your visitors should understand what you want them to do and how to do it. Optimise wordy content, improve navigation, and review the usability of your checkout process. These updates do not need to be costly. Concentrate on small changes that will bring the biggest impact.
5. Participate in Social Networks
There are numerous social networking sites that provide services free of charge. By participating in these networks you will increase your visibility as well as build your reputation as an industry expert. Social networking sites can also help build targeted relationships with users that are likely to have an interest in your business. In addition to new customers, you can also form beneficial business relationships. At the very least, consider participating in the most popular social networks such as Facebook, Twitter and LinkedIn.
May 25, 2009 No Comments
Getting into Online Business
In light of the present economic climate all over the world, legitimate business opportunities for earning a stable income without having to be regularly employed have proven to be very lucrative for a lot of people. In order to generate profits and keep up with the growing demands of living in the 21st century more people are considering starting up businesses online or even taking online jobs that are offered.Getting lost in the hype and losing perspective of what online businesses should be can be rather easy. From every source possible there is just so much information telling you this and that about online businesses and how it changed their life as well as their family’s lives.
It is becoming harder and harder to separate those that are bogus from those that are legitimate online businesses with so many different kinds of web based enterprises. Due to transacting with shady online businesses a lot of people get scammed. This true and alarming fact should be addressed by consumers and sellers themselves and not only by bureaucratic agencies. It will bode well for you to be among those legitimate online businesses, if you are thinking of starting your own business.
The honest business sense of entrepreneurs as well as the smart choices made by consumers is what legitimate online businesses are founded on. To ensure success with your own online business requires you to be an honest entrepreneur with the best products to sell for a fair price offered.
To ensure and maintain the quality of the goods you will sell as well as secure profit generation requires intense preparation and research when starting a legitimate online business. So as to facilitate sales and guarantee repeat transactions, it is also important to have convenient payment options to offer potential buyers. There are several payment options available for online buyers that are fast and secure at the same time. It is important that you make your buyers feel safe in their transactions with you. A satisfied customer is a repeat customer, so keep that in mind.
Their ability to provide high quality products that go above and beyond the expectations of the customer is the mark of legitimate online businesses. They are also the ones that deliver promptly, guarantee refunds or returns if and when the product/s they sold are not what the customers expect or paid for.
Being among legitimate online businesses entails that the seller can personally guarantee that the products they sell are safe and will get to the customer in the same condition as they were before delivery. Because they are the ones that customers trust and transact with more than once, there are great expectations from legitimate online businesses. Profits will be ensured as well as entrepreneurial growth guaranteed if you build a legitimate online business. Get a good hosting partner is one of a key thing for online business and HostSG can be one of the most trusted partners.
May 25, 2009 1 Comment
Direct Web Traffic not neccessary through Homepage
During a pitch meeting last week, the client who we were pitching for was shocked that not everyone who arrives to their websites comes via the homepage. We tried to explain that this is because users are either directed to pages from search engines or dedicated landing pages which are designed for specific purposes. She just didn’t believe us.
So afterward the meeting we did some analysis of websites we’ve built recently in Google Analytics and the writing was on the wall. The majority of websites we’ve built the users arrive via a search query in a search engine and they arrived directly to the relevant page of the site. Others arrived by direct links in advertising, widgets, email newsletters, RSS feeds and directly from websites which linked to them.
So what does this mean? Well from a design perspective it means that no matter where the user arrives they need to be able to navigate to other parts of the site easily, either by navigation or by search. Sure a user may visit the homepage of the site during their visit, but it means that you need to communicate effectively on every page and not just the homepage. This also means that users need to be able to sign up to the site or newsletters from all pages.
Our web design team is highly skilled at understanding the target audience and how to help navigate them to the right location on your site. If you’re unhappy with your current design and feel you need to provide users a better user experience, then please contact us and we’ll help you through our process.
May 25, 2009 No Comments
Difference between Cheap Hosting and Free Hosting
Well after knowing the world around you have you ever thought about owning your own website, where thousands of people would log in and get to can appreciate a large amount of approximately you and your services through your own website, doesn’t that sound wonderful?
Of course you can have your own website and to get to know more something like this, Internet is around at the tip of your finger, simply one click and so many hosting services are prepared to help you.
To choose a hosting plan with great benefits it offers, it all depends on your smart choice. An individual or a company can simply create its own website surrounded by the help of web hosting services that is obviously obtainable via World Wide Web-www. You can turn up across numerous website that pass on you free or cheap hosting plans for which you have to wisely make a choice be considering all its limitations. You must be well aware of limitations which are mentioned under:
Cheap hosting plans or cost free hosting plans are usually validation by personal advertisements. - These services set their limitations in regards to disk space they provide, means limitation on the file-dimension. -
Limitation on bandwidth, a comparatively smaller bandwidth. - MP3, ZIP files are restricted. -
Up-time guarantee is not available. - Their personal ads in any pop-up and banner ads in each link. - Custom URL in not allowed.
No pornography - Hotlinks of file are blocked. -
No personal advertisements on their website. Thus, after knowing the experts and cons of the cheap hosting plans you should smartly choose the one such a has minimum limitations and the one that offers one or two useful features. A paid website as well, has some limitations and if you look for something on you website of your opportunity or an added feature you obviously need to pay somewhat extra. There are some cheap hosting plans that offer some extra characteristics and may charge you low compared to other hosting plans, hence you need to sincerely survey what every hosting plan is initiating and limiting you in circumstances to get your website done at logical charges with healthy help and least limitations.
Cheap hosting plans often attract their lenders by giving the maximum extra features, like an increased storage capacity, web-based control panel, significant email consideration and cost free templates and sign-ups, advantages of:
• MySQL,
• PHP
• Perl
• guestbooks
Choose a wise budget hosting plan now from Singapore’s Top hosting company, HostSG.
May 25, 2009 No Comments
How to Make Money with Web Hosting Reselling
A web hosting reseller acts as a middle man between the web hosting company and the third party. Throughout the process, the third party becomes the client of the reseller and takes the benefits of the available hosting resources, including the disk space and bandwidth allowance.Marketing Aspect
Web hosting company typically save huge bucks on their reselling plan, it seems like a leasing plan that is transferred from one host server to another instead of buying or maintaining their own.
So, in other words, resellers just create a marketing platform and from there they sell others product to earn commission. In most of the cases, the services offered by web hosting resellers are so advanced and effective that the consumers do not really bother about the existence of the end sellers.
Customer Dealing Aspect
In most of the cases, the customers do not really care about the actual company that is actually their host.
Rather, the resellers are so good with their services that make the customers not to even become aware of the fact that they are dealing with the resellers who do not actually own the hosting company in practice. Since resellers are able to select from a wide range of dedicated hosting options, they are in position to offer their customers the best possible web hosting plans.
Revenue Generation Aspect
There are many resellers around the world who are making quite a handsome amount with their web hosting reselling business. Of course the people who are into this reselling business must have a clear idea about the profit margin and the quantity of reselling to make a good turn over.
The revenue generation aspect depends on the fact that a reseller can buy. After that they can repackage this hard disc space into smaller packages to sell them out to different third party clients.
Even though there are few hosting companies that only offer limited privilege to their resellers, a huge numbers of hosting company actually prefer to provide the complete privilege in order to maximize the potentiality of the service both at resellers end and third party client’s end. This eventually helps them to have a strong base for their business as well. Check out the most practical & effective lucrative reselling opportunities at HostSG reselling hosting plan which provides a large 100GB of space at low fees.
May 12, 2009 No Comments
Microsites Improves Exposure by Two Folds
Microsites can be a great way to focus on an issue or product and deliver targeted messages. Some hints and reasons to consider microsite strategy:
Focused Message
Each microsite can be positioned to serve a specific segment of your overall market; the content within each can be focused on one core concept or product category. Visitors to microsites are not distracted with navigation and information that’s not directly relevant to their reasons for being there in the first place. Whether your objective be branding, conversions or leads generation this focused attention and strategy can provide a powerfull solution
Great SEO
The more focused the content of a site, the easier it is for the search engines to deliver qualified traffic to it. Search engines love unambiguous, niche level content with great relevancy and key word density - it makes their objective of delivering relevant search results all the more easier.
Domain Name Strategy
Microsites can each be assigned keyword rich domain names in line with their marketplace positioning. Search engines place weight in the keywords within a website’s URL when serving results for specific keyword queries. Whist Wiliam does not normally drive domain name strategies they can be a great part of an overall SEO
Exceptional Design Opportunities
The look and feel of a microsite can be tailored to appeal directly to its target audience. By contrast, one-size-fit-all websites are broadly designed to appeal to every possible user persona that might visit. This focus means your design team can really go all out to appeal to the audience!
Give an aspect of your business the website real estate it deserves
Microsites show that as a business you are serious about devoting resources to this particular offering or location. This can improve conversions and is great for building client confidence. Your websites specialisation is a representation of your focus.
Localise Content
Focusing microsites on geographic regions can be a great way to localise your offering and improve conversions.
So microsites can be considered another powerful string in your online marketing strategy bow. If think microsites may be a relevant strategy for you just remember, like anything on the web, it’s all about execution! Rather than building yet another ill conceived, poorly executed microsite about a subject that has no audience utilise the services of a reputable digital agency to assist you to plan and execute a microsite strategy that achieves success!
Learn how HostSG can assist you with building a microsite web design that can help improve your business product awareness.
May 8, 2009 No Comments
Back your Online Business with Highly Reliable Hosting Provider
With the economy downturn, and more people losing their jobs, the rates for business entrepreneurs went up at an alarming rate, with many considering this is the best time to venture out and start new businesses. The Internet offers endless opportunities whether it comes to new business start-up or existing business expansion.
While surfing online, you have no doubt seen the many pop-up ads that advertise ways of starting online businesses. This may get you thinking about online business ideas that may make you a million dollars as well. After all, everyone can agree that a business which allows you to work at home and still make more than enough to support yourself is not a bad idea.
Of course, it is a lot easier to say you like the idea of working online than it is to actually sit down and brainstorm various ideas that can help you achieve your dreams. If you find yourself struggling to come up with online business ideas or even one business idea then you may want to read through the following tips.
First of all, you should target your research on things or niches that you like. You are going to be much more determined and devoted to your online business if it is centered on something you really like. Luckily enough, the internet is a very diverse environment filled with opportunities for people with all types of interests so what may seem impractical in the real world can hold many possibilities online.
Second, you want to do some research and look into niches that have not been fully explored on the Internet. While it is possible to compete with existing businesses it can be much easier to make a profit if you offer the only option online for people to visit. Thus, if you find that some of your online business ideas have already been developed you may want to spend some time thinking about how you can alter your service or product to make it unique to the online world.
Third, now you want to be creative and ingenious with your online business ideas. There is an old adage that says creativity is the cornerstone of invention. Do not be afraid to think outside of the box when it comes to your potential internet business. In fact, people often flock to ideas online that may seem completely ridiculous when taken out of the online context. If you need any proof of this idea look at the idea behind eBay. Who would have thought a giant yard sale would ever become a multi-million company?
When starting online businesses, your niches to start will not come to you overnight you have to make sure you keep your mind open and your ears sharp. You never know where inspiration will strike so make sure that you are open to its rewards! Check out www.hostsg.com for powerful yet affordable web hosting plan to have a great beginning to your Online Businesses.
May 7, 2009 1 Comment
Finding a Good Web Hosting Company
It is quite daunting task to discover best host out of 99.5% other hosts, especially when there is not much advice source.If user is facing the problem in selection of web host then the procedure mentioned below can certainly assists the user to reach to a positive inference.
One cannot deny the fact that today, searching a result called “web hosting” in the search engines will provide the output of around 32 Million results. A huge amount of data isn’t it!
If user goes for Google then he/she will find few thousands of sites offering guidance on “How to choose a web host.”
However, a large amount of sites out of it contains prejudice.
Still one finds it good. Then go for it. Definitely, the site one go will be affiliated to the concern host to whom it is favoring. For which they not only receive commission but also fees on the monthly basis till the customer remain attach to that concern host.
The discussion concerning to selection of a host consists of mainly about the quantity of disk space/bandwidth, sort of server to prefer, other features to look at, etc.
No doubt, crucial things but it doesn’t help in selecting an ideal web host. [Read more →]
May 3, 2009 No Comments
VPS Hosting Advantages
Ahead of finding a provider to host your website, it is important to know that web hosting comes in many different types of flavors. Most individuals and small business owners opt for shared hosting as it doesn’t require a high level of technical skills and tends to be very affordable. Though convenient and cost-effective, there is only so much you can do on a shared server. Trust me, once you get yourself out there and start to generate steady website traffic, you just may learn the limits of shared hosting the hard way. If you desire a little more flexibility and scalability that allows your business to grow, you might be interested in VPS hosting.
VPS hosting concepts:
VPS is an arrangement where you host on a virtual private server. A VPS is created by “virtualization” software which simulates multiple servers within a single machine. Each partitioned server runs efficiently in a private environment isolated from its neighbors. With VPS hosting, you essentially have your own server at a fraction of the cost. This provides you with much more to work with in terms of flexibility and control.
Modest Price for powerful performance
VPS hosting is similar to shared hosting in the sense that you are sharing resources such as RAM and CPU with other users. Unlike the shared hosting environment, the server is completely partitioned, meaning resources are guaranteed and solely available to you. With VPS hosting, you typically have root access, allowing you to customize the server, make configurations and even install your own software applications
Though slightly and sometimes considerably more expensive than shared hosting, a VPS offers an excellent value, especially in comparison to a dedicated server. As these types of solutions are in demand, you can easily find a quality VPS solution for a comfortable price range visit HostSG.com After getting things set up, you will agree that a virtualized server pays for itself month and month out.
Thing to Remember
It wouldn’t be fair if you didn’t let yourself know about the technical aspects so here it is. VPS hosting will require a bit of skill on your part, especially if you intend on making the most of this type of solution. For the most part, you need to have knowledge on basic computing and most importantly, understand how a web server works. This is why it is a good rule of thumb to select a VPS plan that has an operating system you’re familiar with be it Linux or Windows. The control panel application will also be a determining factor in the level of simplicity or complexity you endure.
VPS to power your online Business
VPS hosting is ideal for e-commerce and all types of online business. The level of control and flexibility it grants is tremendous while the price can be afforded on today’s lighter wallet. If you’ve got the know-how and masterful business plan go along with, VPS hosting could be your key to prosperous times online.
April 30, 2009 No Comments